The Kunlun Tianhong New Formulation, Full Upgrade product promotion conference was held on November 10, 2009 in Taicang, Jiangsu, under the theme of symbiosis and win-win. Nearly 300 Kunlun Tianhong distributor representatives from across the country gathered together to witness this exciting moment. Liao Guoqin, General Manager of PetroChina Lubricant Company, attended the meeting and delivered a speech. General Manager Liao Guoqin spoke highly of and expressed heartfelt thanks for the contributions distributors had made to Kunlun in the past. Liao Guoqin said that, in the context of both white-hot market competition and the economic crisis, Kunlun Lubricant relied on proactive strategic adjustment and the efforts of all Kunlun people to firm up confidence, strengthen the foundation and optimize for improvement, fully completing the company's targets in the first three quarters of 2009. Now, with the launch of the Kunlun Tianhong New Formulation, Full Upgrade products, the horn has sounded for Kunlun's new journey. He hoped that distributors would, with the heroic spirit of a second venture, work hard to promote the sustained and stable development of Kunlun Lubricant and share in the fruits of symbiosis and win-win. The Tianhong New Formulation, Full Upgrade diesel engine oil series promoted by Kunlun Lubricant this time includes the full range of engine oils up to the highest diesel engine oil grade CI-4+, rear axle gear oil and the newly launched dedicated transmission oil MTF-18. The New Formulation, Full Upgrade Tianhong products were specially developed to meet national standards while targeting the unique operating conditions of Chinese commercial vehicles, and apply a unique high-temperature detergent formulation technology with completely independent intellectual property rights, a perfect combination of Chinese operating conditions and independent innovation technology. The application of the new formulation technology gives the Tianhong series outstanding high-temperature detergency and excellent oxidation resistance, effectively inhibiting high-temperature carbon deposits in core vehicle components such as engines, preventing sludge generated by high-temperature oxidation of lubricant, and extending the service life of core components such as engines. It offers super-strong protection for vehicles running at high temperatures for long periods and is particularly suited to heavy and extra-heavy trucks that frequently make long-haul trips and travel on harsh roads in China. As a strategically significant product for Kunlun Lubricant, the New Formulation, Full Upgrade Tianhong carries the mission of building China's best value-for-money diesel engine oil brand. In an interview, General Manager Liao Guoqin said: Competition in the domestic lubricant industry has reached the stage of market segmentation. As a representative product of optimization and market segmentation, Tianhong New Formulation, Full Upgrade lubricant will form a reasonable product echelon with other Kunlun lubricants, fully meeting the needs of different consumers and becoming the backbone for achieving Kunlun Lubricant's symbiosis and win-win market goal. The successful launch of the Tianhong New Formulation, Full Upgrade products greatly boosted the morale of the Tianhong distributors present. Distributors said they would devote their greatest enthusiasm to selling Tianhong products and continue working toward the goal of making Tianhong the most cost-effective commercial vehicle lubricant, and expressed confidence in delivering outstanding results as a gift for Kunlun's upcoming 10th anniversary! At the meeting, Kunlun Lubricant also auctioned on site the first drum of its highest-grade diesel engine oil, Tianhong CI-4+ heavy-duty diesel engine oil, with all auction proceeds donated to Chonghuer Township Middle School in Burqin County, Xinjiang. This was also Kunlun Lubricant's second donation to Chonghuer Middle School in just over two months, vividly demonstrating Kunlun Lubricant's determination and perseverance in practicing its core value of care!
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