Tianwei Roadshow in Yuncheng, Shanxi Concludes Successfully

On April 29, accompanied by a gong and drum team performance with local characteristics, the ever-popular large-scale roadshow 'Kunlun Tianwei: No Place Beyond Its Reach, Discovering the Most Beautiful Road of Life' officially opened at the Hualu Logistics Park in Yuncheng, Shanxi, the city of great fortune and the hometown of Guan Gong.
Thanks to earlier customer-attraction publicity, drivers came in an endless stream to the roadshow site, which was packed with people. Drivers queued at the registration area to download the app and register; in the health care area, staff enthusiastically took truck drivers' blood pressure and tested their eyesight, reflecting the Kunlun brand's concept of caring for consumers; in the sales area, on-site promotions attracted drivers to buy oil eagerly; and the on-site prize quizzes and interactive games won active participation from truck drivers, pushing the event to a climax.
Targeting the characteristics of vehicles at the logistics park, the roadshow displayed five products: CI-4, CH-4, KV-G, GL-5 and MTF18. The detailed product explanations by on-site sales staff gave truck drivers a deeper understanding of the performance of Kunlun Tianwei products. During the two days of the Yuncheng stop, 604 truck drivers registered on site and 223 cans of oil were sold, bringing the event to a successful conclusion.
Sixty automotive oil distributors observed that day's roadshow on site. They said that, with the Lubricant Company's strong product publicity and policy support, they were full of confidence in this year's sales prospects. (Reported by Yin Xiaolin, North China Sales Branch)